Roadmap overview
Step 13 of 25
Step 13 — Launch Something Real
Put your offer in front of real people on your deadline.
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What this stage means
Put your offer in front of real people on your deadline.
Why it matters
Launching is where you finally learn what works.
Step-by-step playbook
- Announce it to your network.
- Show up and deliver.
- Gather contact info from everyone who engages.
Questions to answer
- Did I launch on time?
- Who showed up or bought?
- What went well?
Your worksheet
Action checklist
Pass It On Example
The first Pass It On meeting was held — imperfect, but real.
“Do not despise these small beginnings.”
Zechariah 4:10
Common mistakes
- Delaying launch for one more tweak
- Launching without a way to follow up
Need help?
Learn It. Do It. Pass It On.